Nothing will be as it was after the social nets. The Internet has brought a quantum leap to social relationships. Day by day, the life of a great amount of people can’t be understood without Google, Facebook, Twitter, Myspace, blogs and other technological tools that have create an unstoppable process. Both Facebook and Twitter are worldwide social networks, but, at the same time there is another network, a professional one: LinkedIn.
In this book, Juanma Roca analyzes the revolution that has supposed this professional network, not only as a browser of information and selection for the head-hunters, but also as a way to let the others know our business, our professional qualities… In this new era, business can’t be out of the Net and Juanma Roca tries to show how it works and how it helps professionals.