Penguin USA bets again for two Spanish authors: Ichigo-Ichie by Francesc Miralles and Héctor Garcia, the new project by the authors of Ikigai.

A few days before the Frankfurt Book Fair, Viking USA has acquired the rights of the new book by Francesc Miralles and Héctor Garcia: Ichigo-Ichie, the Japanese Art of living unforgettable moments, with launch date in Spain estimated for February 2019. USA is not the only country that has acquired the rights, but more than 15 countries already did it months before its publication. In Spain, SUMA by Penguin Random House is the publishing house who owns the rights of the new book.

The international publishers believe in the new project by Francesc Miralles and Héctor Garcia after the worldwide success of Ikigai, the Japanese secret for a long and happy life. Ikigai has sold around 1.000.000 copies, achieved 42 translations and was top 1 in UK, and also was positioned in the top sells in LA Times. The book has been recommended by renowned influencers like Marie Kondo, Chris Evans and Oprah Winfrey.

Ichigo-Ichie is an inspirational work that will teach us, among others, to free ourselves from the past and the future to make each moment something unique, bring into oursenda lives the Zen that Steve Jobs learned from a Japanese master, and which proved to be the key to his success. Also it will help us to create unforgettable moments in professional and personal circles and consequently, improve our relationships with a new type of Mindfulness.

This Japanese expression that is presented in the traditional tea saloons, Ichigo-Ichie, was first used half millennium ago by the creator of the tea ceremony, and it can be translated into: “what we are going to live here, it will not be repeated never again”. The new book by Francesc Miralles and Héctor Garcia, totally groundbreaking, explores how we can become hunters of moments to make every instant to be memorable.