Bruno Blog

Although market definition is an area where they sell food of any sort, Ada Parellada presents the market as a place of tradition. And that is all there in the market is good, not only in the sense of sensory qualities, it is a positive place in a more universal way: the market is an area of knowledge transfer, sustainable space and social relationship.

And yet there are fewer young people that are willing to go to market. And is that their hours are limited, they have to queue, and it is a space where you can make clear some ignorance to the food item.

For this reason, Ada Parellada wants to strengthen, with this book, the young people must return to the market, and take with them the skills to be comfortable in that environment.

“A crow was standing on a branch of a tree the whole day without doing anything at all. A rabbit saw him and asked: “May I sit with you and do nothing all day long?” The crow answered: “Sure, why not?” So the rabbit sat on the ground, under the tree, and rested. Suddenly, a fox appeared, jumped over the rabbit… and ate him.”

This story, apparently for children, contains an important lesson to survive in a company: to be the whole day sitting down doing absolutely nothing… you got to be seated on the top! Fables are a valuable instrument to pass on important concepts to a work team, as well as to reflect individually on the attitudes that get us closer or push us away from success. Gabriel García de Oro has gathered in this anthology the fables used by the best business schools, with comments and significant examples from the business world.

In a society where advertising has become part of the landscape and everyone’s daily life, doctor and nutrition specialist Magda Carlas offers in this book an account of witty and funny observations about food-related ads and shows their common factor: they do not always tell the whole truth. For instance, did you know that…

-All the world's water is light (not just the ones coming out on television) and does not get you thinner?

-Some so-called “light cereal” actually has the same calories as regular cereal?

-Black chocolate, even being sugar free or having a 90% of cacao in its composition, is a high-energy food?

-A pasteurized yogurt after fermentation is not in fact a yogurt?

In No t'ho empassis, the author uses all her knowledge of two worlds, food and communication, and explains what is behind these and many other issues in a book that invites the reader to think with a smile.

Is it possible to explore an alternative Barcelona away from the touristic bus? In Barcelona sense guiris we can find the best guide to avoid of agglomerations and get lost in the real city with multitude of proposals: pubs, restaurants, charming corners, museums, shops, unusual strolls, markets… In short, this book offers an unusual geography beyond the typical places and the clichés considered the must-sees of Barcelona.

Who are you? What do you fear? Why do you always react the same way when you are face to face with adversity? What do you really need in order to find balance? Bearing in mind the conditioning social and cultural factor that prevails, you look for the answers to this and other questions asking external reality. However, when you are obsessed with those things that don’t depend on you, you feel lost, confused. Now is the time to change this. This book serves as a mirror in order to find what you are looking for in your inner self.

In “Encantado de conocerme”, Borja Vilaseca explains what the Eneagrama is and how does it work. The Eneagrama is an effective tool that can help to know you better.

Through this manual about human condition you can understand the reasons and consequences of your personality, to promote your emotional intelligence and improve your relationships. Not in vain, in order to connect with others you have to connect with yourself.

Behavioural tendencies that the Eneagrama describes, based on nine mental models, can help you to know why you are the way you are as well as discover the person you could become. This means that you can learn to how to own your mind and thoughts. Beyond your personality, the contact with your real essence allows you to become a better you.